SBU Situational Analysis Case Study Example | Topics and Well Written Essays - 1250 words

SBU Situational Analysis - Case Study ExampleIt is important to note that RamenPlay was founded in any case by the Japanese company Sanpou Co. Ltd. Its founder Yukihiro Kaneko has set a clear vision and strategy towards development of the brand, placing customers on the first place, and striving to provide dress hat ramen to the beloved customers (RamenPlay 2014).In order to implement its strategy of elevating and enhancing customers dining experience, the company employs Sanpous Japanese master chefs who have more than 40 years of culinary expertise. These McCoys are recognized to be the best in their field of expertise and it significantly helps the company to gain competitive advantage (RamenPlay 2014). Thus, coaction with Japans Sanpou Co Ltd enabled the company to differentiate its brand among the competitors by offering authentic Japanese cuisine (Breadtalk collection Ltd - Annual Report, 2012).The company has generated gather of $4.97 on every $100 spent on asset. Accordi ng to experts it is normal achievement comparing to the sector average (Macroaxis 2014). In order to achieve good enough financial results the company has ensured effective supplying and focused on providing best quality and customer service (RamenPlay 2014). Continuous improvement and innovativeness combined with guaranteed freshness and acme quality of the ingredients makes the company successful and profitable. The company continues to open new RamenPlat outlets, but offers new design where the focus is made on rich heritage and refinement associated with Sanpou brand. This emphasis on Japanese authenticity and identity is a pillar of companys strategy. Thus, for example, in 2013, the company has modernized menu of RamenPlay and refreshed the inside(prenominal) dcor. Also, the companys management has introduced a new business cost model which is expected to improve firms productivity (Breadtalk Group Ltd - Annual Report, 2012).Political There is a strong